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Firefly expects JB-Penang route to be over 70% full

Tuesday April 14, 2009

JOHOR BARU: Budget carrier Firefly Sdn Bhd expects a minimum load factor of 70% for its Johor Baru-Penang route which will start early next month.

Its head of marketing/communications, Angelina Fernandez, said bookings for the route, especially from the business community, had been positive.

She said the average load factor for all its routes on weekdays ranged from 60% to 65% and on weekends, up to 100%.

"Our fares are affordable and flying with Firefly is so much more convenient and hassle-free compared to conventional transportation," she told a media briefing on the cooperation with Sri America Travel (SAT) to offer tour packages to Penang and Koh Samui in Thailand from Johor.

SAT has booked 20 seats on Firefly's daily JB-Penang flight.

Fernandez said that despite the current economic slowdown, Firefly had remained optimistic about the demand for domestic and regional travel.

In conjunction with the announcement, SAT would offer a three-day and two-night Penang package at RM399 per person and five-day four-night Penang plus Langkawi holiday package at RM699 per person. - Bernama

SAT regional manager Kathryn Lee said three-day two-night Koh Samui free and easy package would be offered at RM899 per person while the four-day three-night Koh Samui Getaway package would be RM999 per person.

Firefly will launch the Subang-Phuket route on May 1, Subang-Bertam on May 2 and Subang-Padang on May 15.

It will increase its Kerteh flights to seven a week from its current five, starting mid-May.

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