Firefly brings smiles to Bukit Harapan residents

17 June 2011

Kota Kinabalu – Laughter and giggles resonated from Bukit Harapan today as the residents were treated to a morning of fun and games by the fun-loving staff of Firefly.

Firefly’s visit was held in conjunction with the launch of Firefly’s twice daily return flights from Johor Bahru – Kota Kinabalu a day earlier, thus improving air connectivity between East and West Malaysia.

Interactive games such as musical chairs, passing the ball and colouring contests kept residents happily preoccupied and a strong bond developed in a very short space of time between the residents and their guests.

Happy children with new toys from Firefly

Firefly also presented reading materials, sports equipment and toys for sensory stimulation as gifts to the residents. The morning visit ended with a hearty brunch.

Firefly celebrated its entrance into Sabah today, 24 January, to mark the introduction of an additional third daily flight to between Kuala Lumpur and Kota Kinabalu with seats priced at the lowest fares. To enjoy these lowest fares, passengers would have to book their seats early.

Having fun, Firefly staff and residents of Bukit Harapan

Firefly’s Head of Marketing & Communications, Ms Angelina Corrina Fernandez said: “As a community airline, it’s our duty to give back to the community in which we do business. Every time we launch a new route, we always make it a point to include children and the less fortunate in our programme. We always have a special session with them. I am always touched by their warmth and friendliness.”

Bukit Harapan is a non-profit, voluntary organisation located at Jalan Tuaran Bypass. It is a home and school for people with special needs. It has 43 residents aged from five to 50.

Background on Firefly

Firefly began its operations in 2007 and currently operates a fleet of 10 ATR 72-500 turboprop, four B737-800s and one B737-400s. The ATR 72-500s operate out of Penang and Subang. The B737-800s operate out of Kuala Lumpur and Kota Kinabalu while the B737-400s operate out of Johor Bahru.

Firefly services include point-to-point connectivity, aligning with the Indonesia-Malaysia-Thailand Growth Triangle (IMT-GT) agenda that offer services within Malaysia, Thailand, Indonesia and Singapore.

Firefly offers low fares, providing incredible value as well as convenient flight timings and excellent service to its passengers. On the ATR 72-500s, passengers are allowed 20kg check-in baggage allowance, provided complimentary in-flight refreshment, assigned seating and city airports as our hubs. With the Jet services, passengers are guaranteed lowest fares and savings on bundled sets of services and aerobridge facilities at all airports Firefly flies to.

Firefly won the “2010 Frost & Sullivan Value Airline of the Year” award and the “Green Initiative of the Year 2010” award by Leaders in Aviation in conjunction with the Doha Aviation Summit 2010. Firefly is also recognised as the Best Brand in Aviation for the Brand Laureate 2010.

Firefly is proud to be the first company in Malaysia and the second airline in the world to have a page on Foursquare, the location-based social network that enables travellers to discover useful travel tips near their airports or destinations. For more interesting facts and tips, visit http://foursquare.com/flyfirefly to meet up with friends, discover new places and unlock rewards as you travel. Firefly also connects with the world through Facebook and Twitter.