8 March 2013
SUBANG: Firefly is all geared up to get the ball rolling for KL MATTA Fair 2013 with a fresh spirit this year, following the recent launch of its new cabin crew look and the purchase of a brand new enhanced fleet series, the ATR 72-600s. This time around, Firefly's booth will be located at Tun Razak Hall 2 of Putra Trade World Centre (PWTC) on 15 to 17 March, from 9am – 10 pm.
Offering more attractive packages in line with its brand refresh year, Firefly is targeting a 20 per cent increase in sales revenue for its turboprop operations and the destinations it serves within Peninsular Malaysia, Singapore, Indonesia, and Thailand.
Firefly's CEO, Ignatius M.C. Ong, said, "Our online travel portal, Firefly Holiday has developed best deals to our destinations by incorporating accommodation options with renowned hotels partners and value add-ons into some of our travel packages which will be exclusively offered on-site throughout the three days of the travel fair. Rest assured, all Firefly customers will enjoy value for money packages above our 20kg of checked-baggage allowance, complimentary in-flight refreshment, the convenience of KL city airport, web check-in facility, as well as fast and easy boarding.
Traditionally, the airline's domestic best-sellers had always been travel packages to serene islands such as Langkawi, Penang and Pulau Perhentian whereas popular regional ones include Koh Samui, Medan, and Singapore. Anticipating the same if not better this year and keeping customers' interests in mind, Firefly has created amazing packages inclusive of all-in flight fares and accommodation for families, youth groups as well as couples seeking for short getaways. Some of which that starts from;
* 3D/2N Free & Easy to Langkawi - RM 459
* 3D2N Penang Free & Easy to Rainbow Paradise Beach Resort - RM 379
* 3D2N Perhentian Fullboard Package to Perhentian Island Resort - RM 599
* 3D2N Medan Free & Easy @ Grand Antares Hotel Medan - RM 369
* 3D2N Medan Lake Toba Fullboard Package - RM 529
* 3D2N Koh Samui Free & Easy with Return Airport Transfer - RM 719
The Firefly MATTA package deals are made exclusively for purchase during the three-day fair only, for the travel period from April 1 to November 30, 2013. The highest spender on each day will receive two Firefly flight tickets and the overall highest spender will be rewarded with an exclusive package for two to Firefly's selected destination.
In conjunction with this year's fair, Firefly will have a pre and post promotion on Firefly non-packaged, flight tickets that start from RM 59 all-in, one way for domestic destinations and RM 69 for regional destinations. Customers can start booking via Firefly's website, Firefly's Mobile application, call center and travel agents from 11 Mar 2013 to 25 Mar 2013 for travel between 13 Mar 2013 and 30 Nov 2013. For further information on Firefly's routes and schedules, please visit www.fireflyz.com.my.
Mr.Jeffri Sulaiman, Chairman of MATTA 2013 said that the fair will be bigger this time around with a total of 5 halls and exhibition areas for exhibitors to exhibit and consumers to shop and get value-for-money deals. The organisers will have Hall 3, Hall 2, Hall 1, Hall 1M, Linkway and are looking at expanding into Legar Putra for the first time. Almost 25,000 sq metres of space will be utilized and we will have over 1,100 booths providing all kinds of special deals ranging from travel and tour packages, hotel accommodation and great deals from airlines.