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Firefly Launches 'WOW' Bargains

21 April 2009

Firefly rewards its MATTA Fair customers

Kuala Lumpur, 21 April 2009 - Firefly, Your Community Airline, celebrated their 3 days participation in MATTA Fair March 2009 with an event rewarding their customers. They also launched their latest campaign, "WOW Bargains" on promotional tickets and packages to Firefly's newly launched routes and destinations. The event that was held in their Subang office was graced by Malaysia's Deputy Tourism Minister, YB Dato' Sri Sulaiman Abd Rahman Abd Taib.

Firefly WOW bargains revealed the company's focus into making traveling more affordable and also their effort in boosting Malaysia tourism. Its Managing Director Eddy Leong in his speech said "These bargains will be promoted both locally and overseas to encourage both inbound and outbound travel. We will be offering promotional ticket fares and promotional holiday packages for both our new and existing routes and destinations. Firefly's promotional bargains are very affordable and more often than not, cheaper than conventional traveling." He also shared with the audience on how its additional flight into JB from Subang and the introduction of daily flights to Kerteh will add convenience for both business and leisure travellers. Firefly is also targeting Singapore tourists into Penang via its most unique connection from JB to Penang direct.

On its new destinations which will be launched on the 1st of May onwards, targets the inflow of inbound travel from our neighbouring countries to both local and international market. Firefly will be flying daily into Phuket beginning 1st May from Subang adding convenience for stopovers into Malaysia for visa runs and business purposes. Firefly is working hand in hand with Tourism Malaysia to ensure both foreigners and Thais explore and discover our country.

On 2nd of May, Batam will be receiving their first and only international airlines. This connection will be the only direct route of transport for Batamese into Kuala Lumpur and to other states of Malaysia both for leisure and business. Following this will be Padang on the 15th of May, offering the locals there another alternative airline into Kuala Lumpur but this time, direct into Kuala Lumpur's city airport. Both these destinations are expected to increase the inflow of travellers for leisure, medical, educational and business into our country.

Deputy Minister of Tourism, Dato' Sri Sulaiman Abd Rahman Abd Taib applauded Firefly's effort in boosting Malaysia's tourism especially in the current economic condition. He expressed how important it is for airlines to offer affordable alternative traveling to both Malaysians.

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NEW ROUTES:
FLIGHT SCHEDULE JOHOR BAHRU – PENANG (starting 1 May 2009)
Johor Bahru – Penang
19:40pm / 21:00pm
FY 1056
Daily
Penang – Johor Bahru
18:00pm / 19:20pm
FY 1057
Daily
FLIGHT SCHEDULE SUBANG – PHUKET (starting 1 May 2009)
Subang - Phuket
14:40pm / 15:10pm
FY 3652
Daily
Phuket - Subang
15:30pm / 18:00pm
FY 3653
Daily
FLIGHT SCHEDULE SUBANG – LANGKAWI (starting 1 May 2009)
Subang – Langkawi
14:20pm / 15:30pm
FY 2050
Daily
Langkawi – Subang
15:50pm / 17:00pm
FY 2051
Daily
FLIGHT SCHEDULE SUBANG – BATAM (starting 2 May 2009)
Subang – Batam
10:00am / 10:20am
FY 3425
Day 2, 4, 6
Batam – Subang
10:40am / 13:00pm
FY 3426
Day 2, 4, 6
FLIGHT SCHEDULE SUBANG – PADANG (starting 1 May 2009)
Subang – Padang
10:30am / 11:00am
FY 3435
Daily
Padang – Subang
11:20am / 13:50pm
FY 3436
Daily
Flights From
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Flight No
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ADDITIONAL ROUTES
FLIGHT SCHEDULE JOHOR BAHRU – SUBANG (starting 1 May 2009)
Johor Bahru - Subang
08:50am / 09:50am
FY 2140
Daily
Johor Bahru - Subang
15:00pm / 16:00pm
FY 2144
Daily
Johor Bahru - Subang
19:10am / 20:10am
FY 2148
Daily
Subang – Johor Bahru
07:30am / 08:30am
FY 2141
Daily
Subang – Johor Bahru
13:40pm / 14:40pm
FY 2145
Daily
Subang – Johor Bahru
17:50pm / 18:50pm
FY 2149
Daily
FLIGHT SCHEDULE SUBANG – KOTA BAHRU (starting 1 May 2009)
Subang – Kota Bharu
07:40am / 08:45am
FY 2040
Daily
Subang – Kota Bharu
10:30am / 11:45am
FY 2064
Day 2, 4, 6
Subang – Kota Bharu
15:00pm / 16:05pm
FY 2068
Daily
Subang – Kota Bharu
20:30pm / 21:35pm
FY 2072
Daily
Kota Bharu - Subang
09:05am / 10:10am
FY 2061
Daily
Kota Bharu - Subang
12:00pm / 13:05pm
FY 2065
Day 2, 4, 6
Kota Bharu - Subang
16:25pm / 17:30pm
FY 2069
Daily
Kota Bharu - Subang
21:55pm / 23:00pm
FY 2073
Daily
Destinations
All-in-Fare
Flight Fare
Domestic:
Subang-Penang; Subang-Langkawi; Subang-Kota Bharu; Subang-Kuala Terengganu; Subang-Alor Star; Subang-Kuantan; Subang-Johor Bahru; Penang-Langkawi; Penang-Johor Bahru
From RM35
one way
Subang-Phuket; Subang-Medan; Subang-Batam; Subang-Padang
From RM88
one way
Penang-Phuket; Penang-Medan; Penang-Banda Aceh; Subang-Pekanbaru
From RM99
one way
Subang-Koh Samui
From RM199
one way
Destination
Duration
Name of package
All-in-Price
All-In Return Flights + Holiday packages
Langkawi
3D2N
Island Getaway @ Grand Continental Hotel Langkawi
RM199 per pax
Subang
3D2N
City & Shopping @ Hotel Capitol, KL
RM199 per pax
Subang
3D2N
Genting Highland Free & Easy Package
RM229 per pax
Penang
3D2N
Free & Easy @ Paradise Sandy Beach Hotel Penang
RM249 per pax
Kuantan
3D2N
Beach Vacation @ Impiana Cherating
RM259 per pax
Batam
3D2N
Batam Golf Package
RM999 per pax
Phuket
3D2N
Phuket Free & Easy Package @ Centara Karon Beach
RM399 per pax
Koh Samui
3D2N
Koh Samui Free & Easy Package @ Impiana Samui Resort & Spa
RM599 per pax
Padang
3D2N
Padang – Bukit Tinggi Tour Package
RM499 per pax
Medan
4D3N
Medan Bukit Lawang (Orang Utan) Package
RM699 per pax
Pekanbaru
3D2N
Pekanbaru City Tour Package
RM699 per pax

Firefly BIG SPENDERS prize presentation ceremony

The event also saw Deputy Minister of Tourism, Dato' Sri Sulaiman Abd Rahman Abd Taib celebrating the winnings with Firefly's MATTA customers' in a prize presentation ceremony. The top valued MAS long haul tickets for two to New York went to TOP SPENDER Mr. Abdul Halik Razali for the purchase of flights and holiday packages to Langkawi worth RM19,645.00. The second BIG SPENDER with two return MAS tickets to Melbourne was presented to Mr. Wong Joon Kwan for his to purchase of RM15,480.40 to Koh Samui.

The grand prize giving away ceremony was also attended by Firefly daily lucky draw winners of MAS long haul tickets to various destinations such as Rome, London, New York, Canton, Shanghai, Brunei, Macau, Korea, Beijing worth over RM250,000.00 and the Wings Commanderz 2009 Top pilots. The lucky winners were:

Lucky Draw
Lucky Purchaser
Tickets Won
Day 1
Ms Seow Kian Ang
Macau & Canton
Day 2
Ms Pang Yok Dai
Beijing
Ms Chung Kei Wah
Rome & Surabaya
Ms Lee Mei Ling
Seoul

"It was certainly a different MATTA Fair altogether for us at Firefly. Our tickets and packages was certainly a BIG hit. All in all our sales doubled by more than two and a half times at Matta this year with a record breaking overall sales for that month. Matta is still our favourite fair and we will look at more ways to reward our customers" said Eddy Leong, Managing Director of Firefly.

Firefly also introduced its ‘Wing Commanderz 2009', a specially constructed ATR (Firefly's aircraft) mobile simulator in the travel fair, a major crowd pullet to Firefly's booth. The mock simulator which made its first appearance received more than 100 participants daily with a competition that saw 3 daily top pilots receiving Firefly tickets and the Top overall 3 pilots with return tickets to Koh Samui, Phuket and Los Angeles.

Dato' Sri Sulaiman was impressed to know that more than 50% of Firefly's sales at the Matta were to Langkawi and that Langkawi is still Firefly's top selling destination. "I sincerely look forward towards receiving more tourists into Malaysia and not forgetting to welcome our very own rakyat Malaysian tourists to explore and enjoy our homeland's beauty and culture," expressed the minister.

"Firefly's offerings are in line with the government's aspiration in the tourism industry. It serves a specialized niche market, meeting customer's travel needs in terms of destinations that were never previously available and most importantly offering affordable alternative transportation services and holiday packages. Its aim to seamlessly connect 32 domestic and 41 regional routes in Malaysia, Indonesia, Thailand and Singapore will certainly contribute towards the growth of tourism in Malaysia," added Dato' Sri Sulaiman.

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