17 February 2014
Petaling Jaya - Firefly with the association of Petron Malaysia and Star Radio Group launched a nationwide promotional campaign with RM72, 000 worth of Petron's Blaze 97RON petrol to be given away as a reward to Firefly passengers, Petron customers and listeners of Red FM and SuriaFM. Participants will be in the running to win up to RM100 worth of Blaze 97RON petrol.
The campaign will commence from 10 February 2014 until 28 February 2014 and participants may be entitled to redeem the petrol from 17 February 2014 until 28 February 2014.
"We are delighted to partner with Petron Malaysia and Star Radio Group to offer Malaysians the chance to feel the difference when driving on Petron's high performance premium petrol as well as enable more travelers to experience our infamous Firefly hospitality and enjoy a hassle-free holiday that is easy on the wallet. Petrol Crazy is especially put together as a way of encouraging Malaysian's to travel with Firefly and also to thank our customers for choosing Firefly as their preferred airline. We would like to thank Petron Malaysia and Star Radio Group for their partnership. With the help of Red FM and SuriaFM, Firefly will be able to reach a total of two million listeners weekly," explained Ignatius Ong, Firefly's Chief Executive Officer.
"We are pleased to collaborate with Firefly and Star Radio Group in this exciting promotion to reward their customers and listeners, with a joyful and memorable experience when they visit our stations. This collaboration is also a manifestation of our commitment to continue deliver more value-added and rewarding incentive for consumers. Through "Petrol Crazy" we are proud to be part of their lives by fueling their journeys with Petron Blaze 97RON, a premium fuel that gives a maximum performance for every driving condition, delivering a more delightful experience," said Petron Head of Retail, Pn Faridah Ali.
"The main aim of this 10 day campaign is to enhance our brand presence in the market while rewarding our listeners at the same time. Red FM and SuriaFM are thrilled to be part of this campaign. It gives listeners better reason to tune in to the stations," says Chairman of Star Radio Group, Dato' Borhanuddin Osman.
To participate and qualify for the campaign, participants will have to listen to RED FM or SuriaFM for the 'Password of the day', provide a valid identification card and fill out the relevant form and submit it at the designated Petron Station to redeem RM50 worth of Blaze 97RON petrol. If a participant has purchased any Firefly flight ticket during the campaign period, the participant shall be eligible to redeem an additional reward of RM50 worth of Blaze 97RON petrol by providing the booking number/PNR at the designated Petron Station.
Only one (1) name per booking number/PNR is eligible for the reward during the redemption period. The reward is based on a first come, first serve basis. Each designated Petron Station shall have the maximum cap of RM2, 000 worth of redeemable Blaze 97RON petrol.
Firefly offers all passengers the convenience of complimentary 20kg checked baggage allowance and in-flight refreshments, 30 minute check-in buffer, web and self-check-in facilities, as well as the opportunity to accrue and redeem Enrich points-all essential conveniences for busy individuals travelling during peak periods.
For more information on the campaign, customers may visit www.fireflyz.com.my.