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The most famous tourist spot in Thailand, Phuket is home to many exciting beaches, from the quiet and idyllic Bang Tao Beach to the happening Patong Beach. Experience the splendors of Phuket with Firefly every Monday, Wednesday, Friday and Sunday from Penang.

General Information

Thailand’s largest island and situated approximately 862 kilometers south of Bangkok, which is often dubbed as “the pearl of the Andaman”, or “the pearl of the south”. Its natural assets - rocky peninsular, limestone cliffs, white silky beaches, tranquil broad bays and tropical in-land forests put in to making South’s the most popular island and region.

The province covers an area of approximately 543 square kilometers (excluding small islets). It is estimated that Phuket Province covers an area of approximately 590 square kilometers if it’s 39 other small islands are included. Magnificent panorama, stunning tropical sunsets and warm blue sea waits at Asia’s most popular beach destination. The island of fun provides an unbeatable blend of perfect powdery soft beaches, excellent hospitality and enormous value accommodation!

Travelers or tourists, beach bums and barflies, newlyweds and 90-year-olds: Phuket has the whole thing you’re looking intended for.


From busy enjoyable beaches offering a range of water sport activities, to sheltered coves of fine white silky sand backed by verdant hillsides and visited by little more than the bubbling surf of the Andaman, there is bound to be at least one to suit the mood and frame of mind of every visitor to the island.

Patong Beach

Located at Phuket’s west coast. It is the key tourist resort in Phuket and includes the centre of Phuket’s nightlife and low-priced shopping on the island. The beach became popular with western tourists, especially Europeans, in the late 1980s. Abundant large hotels and chain hotels are to be found in Patong.

It is a picture ideal postcard view of a 3-kilometer long white sandy beach that is best for swimming, lazing, and enjoying challenging water sports such as jet skiing, windsurfing snorkeling, sailing, and parasailing.

How to get there?
By plane: Phuket International Airport is located 35 km to the North of Patong. Around 45 minutes.Cheapest way of all but time consuming is to take the airport shuttle bus to Phuket Town, and switch there to a local bus to Patong. Other than that, you still can transit by limousin; meter-taxis or shared minibus to get there.
By bus: Regular buses connect to Phuket Town will take around 45 minutes distance for every 30 minutes from 07:00 to18:00. The route starts from the southern end of the beach, after the bus pass through town via Bangla Road and heading off across the hills.

Bangtao Beach

Bangtao is a huge open bay with one of Phuket’s longest beaches. It was once used for tin mining, but has since been developed into a luxury resort. The dream of a holiday paradise perfectly fulfilled. Exceptionally fine beaches surrounded by the warm blue waters of Andaman Sea make Phuket one of the world’s most beautiful tropical islands. You will find out miles of white sandy beach at Bangtao Bay, it’s also away your lazy day resting, sunbathing and unwinding in an surroundings of peace and harmony.

Kata Beach

Located 20km from town. Kata is an attractive gem, its clear water flanked by hills, and picturesque Bu Island sits offshore. Kata retains a village sense at its northern and southern ends and is perhaps more family-oriented, its beach more peaceful than Patong. Away from the beach, you will discover shops, street vendors, cafes, bars and great local restaurants. Kata also offers a few surprises like a gourmet restaurant with a reputation for one of the best wine cellars on the island, some stylish cafes and sophisticated Thai dining.

Karon Beach

Karon beach is situated 17km from town. It is the second largest of Phuket’s tourist beaches. What you will find here is harmony. The beach is open and seems doubly so due to be short of crowds. Having a sun by stretching out on a beach chair. Big resort complexes line the road behind of the shoreline, but the long, broad beach itself has no development. The sand is very white, and squeaks audibly when you walk on it. The southern end has a well coral reef stretching toward Kata and Bu Island.

How to get there?
If coming from the Phuket Airport you can pick up a voucher from the airport transportation booth. The drive is just under an hour.

For those who are budget conscious, the transportation booth inside the airport also sells seats on a minibus. The minibus makes several stops along the way to drop off other passengers

Laem Phromthep or Phromthep Cape

Literally interpret as “Brahma’s Cape”, it is perhaps one of Phuket’s most significant landmarks. There is a saying that you haven’t been to Phuket unless you visit Phromthep Cape. Phromthep Cape is the southern-most point of Phuket Island. This is a very admired place for tourists to see the fantastic view of the Andaman Sea and the sunsets.Phromthep Cape is located approximately 2 kilometers from Rawai Beach.

Phuket City and Old buildings

Phuket City skins a thrilling mixes up of aged and new, easy and sophisticated, calm and pulsating. It is a attractive city that can be explored on foot or by traditional means of transportation, tuk-tuk or Sino-Portuguese architecture that is evident in the city’s shop houses provides the town with a delightful feeling and a late 19th century ambience.

Visitors, who are interested in strolling along the city can begin the tour at the central post office towards west to Thalang Road, then turn south at the Standard Chartered Bank building and walk towards Yaowarat Road. Continue the trip to Fountain Circle, then head west to Ranong Road and proceed to Patipat Road, which connects with the historic Krabi Road.Enjoy the shiny shopping centers to century-old shop houses, small noodle shops to upscale restaurants, low-priced massage parlours to cool spas.


Phuket now has shopping chances to satisfy all but the most shopaholic without going to Bangkok. Besides to the wayside stalls and markets there are a few shopping centres and department stores, as well as a good variety of boutiques and specialty shops. Fine examples of traditional handicrafts, textiles, gems, jewellery and antiques, as well as clothing and everyday items are sold all over the island.

The greatest bargains and widest range of goods are found in Phuket City and Patong beach area, though there are bounty of shops and stalls to be found in beach areas such as Kata and Karon beach.

Bargaining is expected at markets and shops where the prices are not showed. Roadside stalls will frequently extract double the price or even more than that you expected. Try your best to work on it and make sure that you are not bargaining if you don’t want to buy. Some shoppers that have prices marked can also be sweet-talking into giving a “special discount”. Don’t expect to bright to bargain down too much though. If the prices are already displayed, this should mean that they are fair. Nevertheless, it’s quite rare to find a merchant who won’t budge at all. Normally, shopping in Thailand is simple and enjoyable. But bear in mind, buy smart, go around and match up their prices and obtain a receipt for expensive items.

Patong Beach

You can enjoy by walking along a large night bazaar every evening, all the main roads turn out to be clogged with stalls selling handicrafts, silk scarves, sarongs and a colourful of beach clothes, vacation wear, leather goods and luggage, CDs, computer games and electronic gadgets and toys. It’s messy but enjoyable if you come near it with the right manner — just memorize that bargaining yields the top results when done lightheartedly and with a smile. Most of the shopping here is aimed at the tourist market, so prices are a bit higher than they are in Phuket City.

Paradise Complex

In front of the Paradise Complex, another market sets up 2-3 nights a week, in peak season, usually Mondays, Wednesdays and Fridays. Lots of things aimed at the teen market - recycled jeans, stylish shoes and dresses, but also Thai sweets, orchids, ornaments and hair accessories. Starting around 6-7pm until late.

Rosewood Lamps & Seeka

Specialty stores such as Rosewood Lamps & Seeka are great places to browse for unique, well-made items such as Asian handicrafts that include textiles, shawls, bags, fashion accessories, ceramic candle holders, tableware, contemporary and vintage pieces. Although the tailors can make garments from magazine photographs, for best results, it’s best to take an item to copy. Direct from the family factory, the lamps and accessories are simply stylish.

Ocean Plaza

Ocean Plaza department stores located in Patong special for food fans and bargain hunters, one on the south end of the beach road and the other on Bangla Rd, are good spots to escape the heat while shopping. The Bangla Ocean also has a bowling alley to keep the kids occupied. On the ground floor, there is a small supermarket, called the Big One, a Mister Donut and the Noodle Garden. You will discover more food at the small food center on the mezzanine floor or try the Suki Suan Mee restaurant.


Chatuchak Phuket, a Weekend Market, a happening that occurs in Bangkok every Saturday and Sunday from 9:00 AM to 6:00 PM. It is modeled after the famous bazaar in Bangkok, has sprung up along Phang Nga Rd, near the long-haul bus terminal. Chatuchak is really enormous. There are 15,000 stalls on 35 acres of land and approximately 200,000 visitors a day, making it one of the biggest outdoor markets in the world. Getting around and finding things in the mess presented by Chatuchak isn’t easy. It is usually hot and humid, always very crowded but it is worth to spend your time there.

Food & Beverages

Since Thai food is well known global for its marvelous flavours and fresh ingredients, Phuket is especially famous for its seafood. Beware of falling in love with Phuket because of its foods. There are restaurants to go with every taste serving enormous choices of western and Asian food. The variety of cuisine and dining experiences is one of the major attractions of the island. You can eat breakfast at your hotel, lunch at a local noodle stall by the roadside, and have dinner with well wines in a sophisticated air-conditioned restaurant.

Watermark Bar Restaurant

Receiving The Best Restaurants Award for a few years. This restaurant offers expensive for Thailand, but the amazing taste prepared by high- quality ingredients. Don’t miss it guys, you can enjoy something unique at this cool, modern outdoor waterfront restaurant and the ultra-luxurious yachts only a meter away. Cool bar, enormous food, select wines & professional service.

Located at Phuket Boat Lagoon Marina
Phone: +66(0) 7 623 9730

Baluchi Restaurant

One of the coolest Indian restaurants on the Island serving authentic Indian food, following hygienic guidelines and using original ingredients imported directly from India. , Our meals will be provided by special chefs from India, specializing in Tandoori and curries respectively.

Located at Horizon Patong Beach Resort
Phone: +66(0) 76 292 526-30

Silk Phuket

Silk Restaurant! Enjoy from a culinary trip and entertainment experiences into an exclusive restaurant and bar. Stunning, sophisticated ambiance and outstanding service have made Silk unique. Featuring Authentic Thai Cuisine and an unbelievable choice of drinks, live DJs every Saturday nights.

Located on the top floor of The Plaza, Surin.
Phone: +66 (0) 7 627 1702

Salvatore’s Restaurant

They take the cooking process back to a simpler way, rustic age. Just like traditional Italian cooking, by using only the finest quality, fresh ingredients to lend character and uniqueness to their dishes. Enjoy Spaghetti Bottarga (Sardinian Mullet caviar) at Salvatore’s Restaurant; follow that up with a selection between classical chowder or sea bass in salt crust with potatoes and white wine. The menu is also loaded with delicious salads and home-style Italian favourites. Don’t forget the gourmet pizza from the wood-fired oven.

Tel/Fax: +66 (0) 7 622 5958

Baan Yin Dee Restaurant

Baan Yin Dee restaurant has already become one of the more impressive venues of Patong Bay. You will find a warm, relaxed and elegant feel, with a discreet ambience and outstanding service, offering a fusion of European and Thai food to please the most discerning taste.

Located at 7/5 Muean Ngen Road, Patong Beach
Tel: +66 (0) 7 629 4104
Fax: +66 (0) 7 629 4108

Sam’s Steak & Grill

Sam’s has acquired a reputation for excellent steak, superb service and a comprehensive wine list on the island. They served in a chic and decidedly romantic setting. Enjoy the best US and Australian steaks, cooked just the way you like. Please note dress code: elegant casual, but no sports shorts and no flip-flop beach sandals.

Located at Holiday Inn Resort Phuket
52 Thaweewong Road, Patong Beach
Tel. ++ 66 76 340 608-9


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